Friday, June 21, 2013

Online shopping in the store with Google Glass

Imagine that you can recognize a product in the store with Google Glass (by scanning the QR or barcode) and all product information will be shown, such as the promotion price, price, size, stock, possibly the delivery period and the possibility to order and pay online with Google Glass.

Shops can focus on this and change into “watch shops” with e.g. only one size per garment (already seen in Amsterdam and New York) which will make it possible

  • to have more supply available to offer in one room, 
  • to deliver directly from a warehouse and / or by the supplier
  • to decrease the number of staff in the store,
  • to focus on the shopping experience and perception of the customer (customer loyalty),
  • for clients to avoid dragging full shopping bags through the streets.

Ever since the integration of Google Goggles, scanning a QR or barcode is already possible with Google Now.

Author

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Since 2005 Ivan integrates Google services in his Internet projects and websites. Why make content searchable for Google in a selfmade content management system, if you can put it immediately in Google itself by publishing on You Tube, Blogger, Picasa, Calendar & Maps and then can integrate it back into a website? This creates for the customers also several search results from multiple web locations instead of only from one website. Read more

Since 2011 Ivan stands on its own feet, and he has his Google strategy translated into his own business 'UP-TO-DATE WebDesign' where he now applies this to his customers on a daily base.